Monthly Archives: May 2009

Marketing 2.0: Enterprise 2.0 is coming: 30% of executives see social networking belonging to their business strategy

Source: http://marketing20.blogspot.com/2009/05/enterprise-20-is-coming-30-of.html

A recent research from Deloitte – see chart – gives us a clear signal that Enterprise 2.0 is making progress in our 2009 corporate world. As expected, this social transformation is coming from the people getting self-organized rather than from the top, as anticipated in the very good book Here Comes Everybody: The Power of Organizing Without Organizations.

As a matter of fact, 55% executives reveal that their company do not have an official policy for social networks. They’d better have one because it’s easy to damage a company’s reputation on social media as nearly 75% employees agrees.

There is also a risk for employees to expose their profile on social media as it can impact their reputation in their job context in a negative way. We need to address these privacy issues over time, but for now just beware to separate what your “friends” see from what the world can see.

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Forget The 4Ps Of Marketing. Let’s Talk About The 4Ps of Sustainable Business Strategy

Being a service manager, 7 P’s were the items I was taught to manage. That was in the old days midst nineties. My own social responsibility and CSR implies that I take a broader account.  So now I know that in my simple day to day operations I have to lead and manage 10 P’s.

Source: http://mootee.typepad.com/innovation_playground/2009/05/just-forget-the-4ps-of-marketing-lets-talk-about-the-4ps-of-sustainable-business-strategy-people-pla.html by Idris Mootee 29/5/2009

Picture 12 Whether we are talking about innovation,, technology or public policy, we often come up with solutions that creating more problems than they are supposed to  solve. Given the enormous complexity and almost un =manageable challenges ahead, what do we need to do? What seems to make sense doesn’t do it anymore.

How do we make the 4Ps of working in harmony? People, Planet, Purpose and Profit is rapidly becoming the new mantra of a new generation of managers, they are now challenged as never before to deal with a myriad of issues that go far beyond creating shareholder value. What good is shareholder value when we are selling our future short? What good is shareholder value when there are no jobs? Some argue that outsourcing to some lower cost countries can help a company to make money. When there are no jobs, there won’t be any pension funds to provide capital for these corporations? When we run out of natural resources there won’t be any customer or markets?

Government-industry-sustainability The 4Ps are the framework to a more sustainable world, corporations are beginning to understand the importance of adapting this new “sustainabilitybusiness paradigm—one that focuses on creating a better balance between social, environmental and economic factors for short- and long-term performance.  Innovation is not creating more products that no one wants or brand extensions that only the brand managers know what it means. Innovation needs to be about new business model; new partnerships and new social behavior.

Our economic system is not designed that way unfortunately.  How can a “sustainable” business climate ever be possible in a quick return capital driven economic system? Do we continue to reward those who design and manufacture products that only serve the purpose of making money at any costs or laughing at those who design “green” products that no more than a quick green wash?

Picture 8We need to start at the shareholders level.  Here’s a story. When Jeff Bezos was addressing shareholders in Amazon’s annual shareholder meeting this week, the sustainability issue was raised. They questioned some of Amazon’s business seem very un-eco: It’s an online retail company that sell products with lots of extra packaging to prevent breakage and it relies on delivery trucks to deliver to people’s homes. But Bezos was well prepared and he was quick to show the company’s greener sides:

First, he said, consumers will drive a 2,000-pound car to buy a 5-pound item from a brick-and-mortar store. “It’s much more efficient to use a full truck to drop off packages than when everyone does point to point delivery,” he said, noting that delivery trucks use an optimized route.

Second, Amazon’s investment in the Kindle – and it is indeed still in investment phase, he confirmed – is one that could lead to less paper printed later on.

Picture 5

Third, Amazon unveiled “frustration-free” packaging last fall that eliminates the need for dozens of wire ties and hard plastic encasements.

And finally, Amazon has dubbed hundreds of employees as “Earth Kaizens” who identify waste and look for more energy-efficient practices. As a result of the Kazien recommendations, Bezos said, the company eliminated light bulb in its food vending machines company-wide, saving $20,000 per year on energy costs.

Picture 9 Bezos was giving a lot of funny one-liners during the meeting, I’ve seen him doing that in the past. When he was telling about his company’s philosophy… “Advertising is the price you pay for having an unremarkable product or service…” That was a good one. He made the comment during final part of addressing a question about Kindle’s competitors.

Sustainability is a wicked problem, with high energy and food prices, the debate about biofuels, water stress, agricultural subsidies, deforestation, and environmental degradation is proving too difficult for anyone to handle. The short-sightedness of some some government and big institutions money continue to push us down the wrong path.

Picture 11 And for businesses, we need to stop thinking more products. Let’s think better products. Better means products that are socially responsible. It starts with planning, not with marketing. Decisions such as what to make, where and when to make it and where to locate inventory are focused on profit or revenue maximization,, it needs to extend to include carbon emissions and exploring options to education customer to participate-even means doing more work. I think consumers are happy to do that provided we can put a compelling case together. This is the future of business. As least I hope it is the case. Have a great weekend.

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Congratulations Rabo for victories in Italy & Belgium. Great!!

Congratulations Rabo for victories in Italy & Belgium.
Great!!

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Do not look back: framing a Generation at the Met and the New Museum

Midst may I devoted some words to the Picture Generation. The New York Times of 31/5/2009 relates this exhibtion to another exhibtion. Great item to read and to connect to (and crazy to realize how the MET is changing their context!!).

http://www.nytimes.com/2009/05/31/arts/design/31cott.html?partner=rss&emc=rss

Metropolitan Museum of Art/Licensed by Scala, Art Resource

“Collection of Forty Plaster Surrogates,” 1982-84, by Allan McCollum, on view in the Metropolitan Museum of Art’s current exhibition “The Pictures Generation, 1974-1984.” More Photos >

Published: May 29, 2009
HOW does cultural history get written? Who chooses which portraits will hang in the hall of fame, which art will live on in museums, which books will end up on the classics shelf, which music will be standard fare in tomorrow’s concert halls?

The latest on the arts, coverage of live events, critical reviews, multimedia extravaganzas and much more. Join the discussion.

Sherrie Levine/Metropolitan Museum of Art

Installation view of a Sherrie Levine exhibition at 3 Mercer Street Gallery, New York, 1977. More Photos »

We are encouraged to think that such judgments have lives of their own, are decided by a kind of natural selection. The most beautiful art will prevail, the most ambitious, the most morally uplifting, the most universal in emotional appeal. Everything else is by default of a lesser order. We shouldn’t fret if it disappears.

This view is, of course, wishful thinking. Moral and universal are concepts up for grabs; my notion of beautiful may leave you cold. Many of our masterpieces owe their origins to the distinctly immoral ambitions of power politics, their survival to prosaic strokes of luck, their present pre-eminence to institutional marketing, scholarly attention and popular sentiment. Even so, survival can be chancy. Fine things are tossed out and crummy things kept all the time.

In the case of art from the deep past we can usually only guess at how the selection process worked. With contemporary art we can see it in operation. We can see history being written — recorded, edited, enhanced, invented — right before our eyes. It can be a disturbing sight.

I was reminded of this after visiting two big history-writing and history-inventing exhibitions in New York this spring, “The Pictures Generation, 1974-1984” at the Metropolitan Museum of Art (through Aug. 2) and “The Generational: Younger Than Jesus” at the New Museum (through July 5).

Both are eagerly anticipated surveys, one of influential art from the near past, the other of art very emphatically of the here and now, and with an eye to the future. And neither show is modest in its aims. Both speak of art they are presenting in epochal terms, as defining not styles or trends but generations. This is a bold take on history, but a tricky one, gratifyingly dramatic, inevitably distorting.

Thinking in terms of generations is by no means peculiar to the field of art, but it is more common there than in literature or music. Writing and composing have always been inherently solitary activities; the results can be transmitted over time and space through copies and without the presence of the creator. By contrast, the making of art in its most traditional forms — painting and sculpture — was historically a social activity. Almost everything about it was concrete. Training was closely supervised; execution was a multistep, labor-intensive process most efficiently carried out by groups.

The master-apprentice bond, the passing of expertise and values from one era to the next, is part of an ancient story. The figure of the lonely artist in his garret is a relatively recent one. Even in the modern era the old social model has persisted in the concept of an avant-garde. True, the generational exchange there is contentious, with torches dropped as quickly as they were passed. But an old collective model remains intact.

There’s a little bit of all of this in the story told by the Met show, which begins in the early 1970s at the California Institute of the Arts in Los Angeles. There several students of the Conceptualist artist John Baldessari were lifting photographic images from popular sources — advertising, television, films, pornography — and repositioning them in conventional art formats. In the process the original images took on unsuspected, often loaded meanings, and the new work threw various aesthetic givens, like originality and expressivity, into confusion.

As it turned out, artists in other cities were on a similar track and eventually everyone converged in New York. There in 1977 five of the artists — Troy Brauntuch, Jack Goldstein, Sherrie Levine, Robert Longo and Philip Smith — appeared in a group exhibition at Artists Space in Lower Manhattan. The show was organized by the critic Douglas Crimp; it was called “Pictures,” and because it looked different from other shows around, it was noticed.

When Mr. Crimp published a revised version of his theory-intensive exhibition essay in October, the hot academic journal of the day, the “Pictures” phenomenon was born. The show assumed mythic status; for a certain insider audience it came to define the most significant new art of the day, and the beginning of the postmodernist wave. The art market confirmed this appraisal.

Read more at http://www.nytimes.com/2009/05/31/arts/design/31cott.html?partner=rss&emc=rss

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Hyped or hoped: the enterprise implications of Google Wave (original post from Dion Hinchcliffe)

Lars Rasmussen introduces Google Wave
Image by dailylifeofmojo via Flickr

After reading about Google Wave I applied to become a tester of the application later this year.

Between dreams and actions there are challenges, was my motto on the application form.

If indeed collaboration and communication will change in the forthcoming years, one needs a generally accepted tool.

May be this becomes Google Wave. Nice to reflect how the Google Wave is acting on the departure of document oriented communciation and is heading for real time communication.I

Source: http://blogs.zdnet.com/Hinchcliffe/?p=400 Posted by Dion Hinchcliffe @ 3:21 pm 2009/5/31

Google has launched many communication services since its inception yet none of these have had such obvious business utility or attempted to reinvent the collaborative process from the ground-up.

Google announced their forthcoming service known as Wave this week to widespread coverage in both the press and blogosphere.

Created by many of the same team members that developed the highly successful Google Maps, the preview of the service itself on Thursday was quite compelling, resulting in a rare standing ovation at a tech conference according to ZDNet’s own Sam Diaz.

Its egalitarian and federation-friendly design is intended to create an entire open ecosystem for communication and collaboration that Google is not-so-modestly touting as the reinvention of digital interaction circa 2009.

This is clearly a tall order, but the Internet leader provides plenty of substance to back up this vision despite growing evidence that individual companies may be losing the capacity to drive the agenda for the world when it comes to establishing successful new Internet standards and technologies.

While the ultimate destiny of Wave itself is far from clear, it’s both intriguing and open enough that it will likely emerge on the radar of businesses large and small when it becomes widely available later in the year.

Google Wave

Wave’s relevance to the enterprise might seem premature with so many of the early and current Web 2.0 applications (blogs, wikis, social networks, Twitter-style social messaging, mashups, etc.) still — often arduously — making their way into the workplace years after their inception.

Though we seem to finally be hitting a tipping point with 2.0 tools at work, Wave itself seems credible enough to get on our watchlists, at least to understand the implications.

The real question is whether there are really such significant gaps in the current state of Web-based communication that we need something new like Wave. With Google’s tendency to emphasize the consumer world first and the enterprise later, it’s also valid to ask if Wave will really have much impact on businesses.

Interestingly, you might be surprised at some of the answers, so let’s take a look.

Wave: A communication and collaboration mashup

Google Wave itself consists of a dynamic mix of conversation models and highly interactive document creation via the browser. Using simple, open Web technologies (Google makes much of the fact that most of Google Wave is a open set of formats and architectures that is jointly developed with the Web community) Wave combines many of the key features of e-mail, instant messaging, media sharing, and social networking into a seamless experience and data set that are eponymously known as waves. All of this is opened up to developers via the Google Wave API.

The demonstration at the introduction of Google Wave (link below) showed how users can interact in real-time, collaboratively creating structured conversations that contain rich media, instant notifications, simultaneous user editing of the conversation, and live integration with server-side resources such as spell-checking and language translation.

Most interestingly, while waves are relatively self-contained and use their own types of servers and data formats, they are easy to embed elsewhere or to build extensions for, enabling virtually infinite options for distribution over the Web or within the firewall, as well as rapid integration with existing applications and data. In fact, a wave is almost a form of social glue between people and the information they care about. And as we’ll see, this has implications for the enterprise world, not only with SOA but also with social communication in general as well as Enterprise 2.0 specifically.

See Waves in action: Watch the introduction keynote at Google I/O on Thursday.

What Google has done with the Wave protocol is essentially create a new kind of social media format that is distinctively different from blogs, wikis, activity streams, RSS, or most familiar online communication models except possibly IM. Both blogs and wikis were created in the era of page-oriented Web applications and haven’t changed much since.

In contrast, Google Wave is designed for real-time participation and editing of shared conversations and documents and is more akin to the simultaneous multiuser experience of Google Docs than with traditional blogs and wiki editing.

Though Google is sometimes criticized for missing the social aspect of the Web, that is patently not the case with waves, which are fundamentally social in nature. Participants can be added in real-time, new conversations forked off (via private replies), social media sharing is assumed to be the norm, and connection with a user’s contextual server-side data is also a core feature including location, search, and more.

The result is stored in a persistent document known as a wave, access to which can be embedded anywhere that HTML can be embedded, whether that’s a Web page or an enterprise portal. Users can then discover and interact with the wave, joining the conversation, adding more information, etc.

Google has also leveraged its investments in Google Gadgets and OpenSocial, two key technologies for spreading online services beyond the original boundaries of the sites they came from.

All in all, Google Wave is a smart and well-constructed bundle of collaborative capabilities with many of the modern sensibilities we’ve come to expect in the Web 2.0 era including an acutely social nature, rapid interaction, and community-based technology.

As the original announcement post explained, to fully understand Google Wave, one should appreciate the separation of concerns between the product Google is offering and the protocols and technologies behind it, which are open to the Web community:

Google Wave has three layers: the product, the platform, and the protocol:

  • The Google Wave product (available as a developer preview) is the web application people will use to access and edit waves. It’s an HTML 5 app, built on Google Web Toolkit. It includes a rich text editor and other functions like desktop drag-and-drop (which, for example, lets you drag a set of photos right into a wave).
  • Google Wave can also be considered a platform with a rich set of open APIs that allow developers to embed waves in other web services, and to build new extensions that work inside waves.
  • The Google Wave protocol is the underlying format for storing and the means of sharing waves, and includes the “live” concurrency control, which allows edits to be reflected instantly across users and services. The protocol is designed for open federation, such that anyone’s Wave services can interoperate with each other and with the Google Wave service. To encourage adoption of the protocol, we intend to open source the code behind Google Wave.

The key here is that Google is expecting many more front-ends for creating and editing waves, depending on the individual requirements of various entities. Google Wave is their own front-end application for doing so and using HTML 5 in their wave client shows they are planning more for the future than present.

An enterprise perspective of Google Wave

But Google’s point is well taken: The hodge podge of 1990s era (and often older, in the case of e-mail) Internet communication methods were created in another time.

Blogs, wikis, IM, and so on are all useful modes of communication but there are better ways and new requirements in today’s high social, interactive, and highly integrated times.

That’s not to say that many companies haven’t tried to do this already, but virtually none of them have the ability to drive the modern development community or use their existing online market share to foster adoption in the end-user marketplace like Google does. In the end, barring a major misstep from Google, chances are good that organizations will have to deal with business data in the Wave Protocol format in the future.

Using Google Wave in the Enterprise

Let’s take a closer look at what enterprises need to know about Google Wave:

  • Google Wave largely complements and doesn’t replace existing communication and collaborative applications. Google Wave creates a healthy synthesis of existing application types by providing integration across existing channels. The early demos in fact showed how Twitter and existing social networks can play very well with Google Wave, enhancing the experience and allow broader participation. Google Wave won’t replace existing apps like e-mail, IM, blogs, or wikis, and will actually make the latter two stronger through embedding. Groupware and other simultaneously collaborative apps, however, are more at risk of displacement.
  • Enterprise 2.0 is well supported by Google Wave. The general capabilities of FLATNESSES, my mnemonic for all the things that a capable Enterprise 2.0 platform should do, is well embodied in Google Wave. While blogs and wikis are the fundamental Enterprise 2.0 platforms, the basic capabilities of social interaction, emergence, and freeformedness are all there, though a wave presupposes a bit more structure and situated use than the more tabula rasa blog or wiki.
  • New protocols, servers, data formats, and client applications are required to use wave. Unfortunately, Google Wave brings a lot of baggage with it, though it’s mostly straightforward. You will require new software, though not on the client since that all runs in a zero-footprint browser client. This means more integration code, management, and monitoring. The best news is that everything is well-documented, open, and any organization can participate in directing the wave community, so lock-in, while always possible, seems largely avoidable and Google takes great pains to draw us to that conclusion. Google is also pushing hard for alternative implementations of the client and server components, including on-premise implementations, with the former on display at their announcement.
  • Waves are a natural integration point for many enterprise services including ECM, SOA, mashups, and more. By defining a strong protocol for continuous server-side processing of live conversations, Google has enabled an entire world where our IT systems are connected to the work we do every day. Literally while participants are busy typing and collaborating, a wave can be receiving support from back-end systems such as HRM, CRM, ERP, and so on to provide data, context, and other just-in-time support. Many businesses could benefit enormously from seamless business data integration such as customers, orders, and so on, never mind the deeper possibilities of contextual business processes leveraged directly in the collaborative activities of workers. I’ve written many times about the convergence of our IT systems and Web 2.0, and this seams one of the more natural environments for it that I’ve seen in a while.
  • Embedding and extensions will enable widespread distribution and consumption of waves. Google brings ease-of-development for creating server-side extension as well as simple models for user-distribution of waves. While the first will enable easy integration with local data sources and will create a large aftermarket for useful extensions such as the aforementioned language translation capabilities, the second will virtually ensure that enterprises will have interaction with waves one way or another. Since the premise of the product is also one of the dominant activities in the business world (enabling teamwork) and combined with the increasing consumerization of the workplace, it’s highly likely that organizations will encounter waves in their work with external entities, especially with partners and clients. At the very least, organizations will need to understand how waves will make their organizations even more porous on the Internet, and have policies about participating in them, just like SaaS services, social networks, and other external applications. Security will also be an issue with waves though things like integration of Web 2.0 tools and ECM will actually be easier than ever before since a corporate archive robot could ensure every wave conversation is backed up in the formal ECM system.

Google has launched many communication services since its inception including Gmail, Gtalk, Blogger to name just three, yet none of these have had such obvious business utility or attempted to reinvent the collaborative process from the ground-up.

While it’s always possible that Google Wave will never broadly take off (see Mary Jo Foley’s analysis of Wave here), I’m betting that it’s likely to be one of the most interesting offerings to businesses that the company has created yet. With the open positioning, early outreach to the world, and the clarity of purpose and design, Google Wave has a good shot at helping take Enterprise 2.0 to the next level in many organizations.

It’s much too soon to really decide anything about Google Wave yet, but are you putting it on your watch list?

Dion HinchcliffeA veteran of software development, Dion Hinchcliffe has been working for two decades with leading-edge methods to accelerate project schedules and raise the bar for software quality. See his full profile and disclosure of his industry affiliations.

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Oops, remarkable art is it not ! Artists Branislav Kropilak & Karine Laval & Zeng Han 05/31/20

  • tags: no_tag

  • Born in Paris in 1971, “she currently lives and works in New York. Educated at the University of La Sorbonne and the University of ASSAS in Paris, where she majored in communications and journalism, she completed her education with photography and design courses at Cooper Union, SVA and the New School of New York. She has alternated magazine commissions and publications with an artistic practice, wherein she combines portraiture with images of geographical locations (France, Norway, Cuba, Argentina, etc.) and visual narratives. Her photographs are notably spontaneous, and they are reminiscent of the photographs of masters such as Cartier Bresson and Eggleston, for she shares a similar use of color as an expressive tool. In this regard, her most characteristic series, such as White, on the snowy winter landscape of Norway, and Pool, on the relaxed and leisure environment of swimming pools in summertime, transport viewers into simple and naïve atmospheres meant to portray everyday life in XXI century society. Particularly noteworthy among her solo shows are: French Cultural Center, Oslo and Nattgalleriet (The Night Gallery), Sorlandet Art Museum, Kristiansand ((Norway) and Histoires d’Eau at the Bonni Benrubi gallery in New York City and the M+B Gallery in Los Angeles (USA).”
    Exit Magazine

    tags: art, photographer

  • THINGS IN POSTURE HYPERREALITY CHINA
    LEAVE AND RETURN SOUL STEALER COOL SHANSHUI
    ZENG Han was born in Guangdong,China, in 1974. In 1997,he graduated from Jinan University,majoring in International Journalism and Communication, Study in School of Visual Arts in New York in 2008, have been appointed the Photography Director in CITY PICTORIAL. Lives and works in Guangzhou,China. | 中文

    Exhibitions :

    December 2000,”Sixteen Meters Underground”(works) attended Art Exhibition of New Century and New Generation , Guangdong Art Museum,Guangdong;

    September 2002,”Hey,Where Are You Going?”(works) attended Image Exhibition of 11 Southern Photographers from Pingyao International Photograghy Festival, Pingyao,Shanxi;

    November 2002,curated the photography exhibition ” Invisible City”,Star Photography Gallery,Shanghai;

    Junuary 2005,”Happy Tonight”(works) attended City·Recurrance,Guangzhou International Biennial Photography Exhibition, Guangdong Art Museum,Guangzhou;

    June 2005,”Happy Tonight”(works) attended “Future Archeology,Second Chinese Art Triennial Exhibition”,Nanjing Mesuem,Nanjing;

    September-October 2005,”World·Relic”the solo photography exhibition,Mingyuan Art Center,Shanghai;

    November 2005,”Things in posture” and “Leave and Return”(works) attended “Harvest”the united photography exhibition,Art Scenary Gallery,Shanghai;

    November 2005,curated “self·hood”–the United Photography Exhibition of Chinese New Generation and “Lost City”–the United Photography Exhibition of Chinese Contemporary Scenary ,the first Lianzhou International Photography Exhibition,Lianzhou,Guangdong,obtained the Best curator Prize.

    tags: art, photographer

Posted from Diigo. The rest of my favorite links are here.

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It aint easy sometimes: applications for social networking strategies in an agency context

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