The Content Economy by Oscar Berg: Don’t expect too much from Enterprise 2.0 (he said and I do not agree)

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If one believes (or better) the structural changes that take place in organizations, workplace, workforce I would say you have to expect much from new development like E2.0 And yes be aware of hypes, agressive salesmen and consultants looking for the latest hype.  Great post to reflect and act on!

Found at The Content Economy by Oscar Berg: Don’t expect too much from Enterprise 2.0.

Be sure not to expect too much from Enterprise 2.0. At least not in the short run and from individual technology-driven initiatives.

A real and truly successful implementation of Enterprise 2.0 must be the result of concious and careful choices, supporting a transformation that has already been initiated. The transformation must guided by great leadership, carried out as an evolutionary process by the right people who know exactly what to do and what to stop and avoid doing.

These are some of the lesson we can learn from what author Jim Collinshas identified turn companies from good companies to great companies:
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Posted on 2010/04/26, in CRM, Enterprise 2.0, Social Media, Web 2.0 and Information Technology, and tagged , , , , , , , , . Bookmark the permalink. 1 Comment.