What do users get in exchange for buying into a CRM platform?

Working in the Netherlands I can not refer tot 26 years of experience with CRM-systems (although I one includes billing systems). But indeed a good question that needs to be answered. And especially in the end of the GFC/

Found at CRM Tech Views from the Trenches.

Don’t assume that a trip to the barber shop will produce a predictable outcome!  The end result for the individual can actually create more work like the need to apply hair gels, mousse & hair spray with no givebacks for the effort.  I survived this experience but can tell you I received nothing for my investment outside of a great conversation piece many years later.

That brings me to this week’s blog topic of ”What do users get in exchange for buying into a CRM platform?”  My 26+ years’ experience working directly with customers has generated a common theme.

To be continued at http://tracykinsey.wordpress.com/

Photocredit: pedalfar

Just to be different I am goina reblog…. pedalfar:  Show Me a Bike - In the street series

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Posted on 2010/10/10, in CRM, Enterprise 2.0, Social Media, Web 2.0 and Information Technology,, Front Office and Customer Service Operations, Knowledge management, Performance management, Vision, visionaries, vision things, trends. Bookmark the permalink. 7 Comments.