Sylvian Cotton’s On design thinking


Found at On design thinking.

There is a lot of buzz in recent years in the business, public service and academic communities about what is called “design thinking”.

As I am running a consultancy that proposes to use design thinking as a framework for innovation in business and in public services, I feel liable to express my view on it. The concept has been made popular by David Kelley, the founder of the world leading design & innovation consultancy IDEO and by Tim Brown, it’s current CEO.

My brief definition would be

To be continued at http://www.servicedesign.lu/2010/10/03/on-design-thinking/

Photocredit: http://www.copenhagencyclechic.com/

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Posted on 2010/10/12, in CRM, Enterprise 2.0, Social Media, Web 2.0 and Information Technology,, Front Office and Customer Service Operations, Knowledge management, Performance management, Vision, visionaries, vision things, trends and tagged , , , , , , , . Bookmark the permalink. 5 Comments.