Monthly Archives: November 2010

Intruiging post: Don’t expect customer service from a US health insurance company

Found at Service Untitled» Blog Archive » Don’t expect customer service from your health insurance company.

California PPOs received low ratings for various quality measures – especially customer service according to a new report released by the state’s Department of Insurance. The six largest PPOs who provide coverage for 2.2 million of California’s 2.6 million PPO members were rated on a four-star scale judging various measures. For customer service, all of the companies received a “1″ except for Aetna which received a “2.”

http://www.serviceuntitled.com/health-insurance-company-cusotmer-service/2010/11/22/

Photocredit: the-bicyclette

Enhanced by Zemanta

Recommended: Trying to solve a business

Recommended: Trying to solve a business problem ? Don’t start with a social media plan ! http://ow.ly/1a7Pib

Seven Strategy Questions: A Simple Approach for Better Execution — HBS Book Robert Simons

Found at Seven Strategy Questions: A Simple Approach for Better Execution — HBS Working Knowledge.

Business leaders can’t develop and execute effective strategy without first gathering the right information, says Harvard Business School professor Robert Simons. In his new book, Seven Strategy Questions: A Simple Approach for Better Execution, Simons explains how managers can identify holes in their planning processes and make smart choices. Here’s an excerpt outlining the seven questions every manager should ask.

1. Who Is Your Primary Customer?

The first imperative—and the heart of every successful strategy implementation—is allocating resources to customers.

To be continued at http://hbswk.hbs.edu/item/6493.html

Photocredit: Captain Crank

Enhanced by Zemanta

Recommended: Picture of the week #19

Recommended: Picture of the week #19 : Making Money doesn’t oblige people to… http://ow.ly/1a6Dcs

Photocredit: http://cyclop.tumblr.com/

Enhanced by Zemanta

Best Business Books 2010: Innovation

Found at Best Business Books 2010: Innovation.

Steven Johnson
Where Good Ideas Come From: The Natural History of Innovation(Riverhead, 2010)

John Hagel III, John Seely Brown, and Lang Davison
The Power of Pull: How Small Moves, Smartly Made, Can Set Big Things in Motion
(Basic Books, 2010)

Clay Shirky
Cognitive Surplus: Creativity and Generosity in a Connected Age
(Penguin Press, 2010)

To be continued at http://www.strategy-business.com/article/10409c?rssid=all_updates&gko=7b9c7&utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+StrategyBusiness-AllUpdates+(strategy%2Bbusiness+-+All+Updates)

Photocredit  wil_freeborn

Enhanced by Zemanta

Best Business Books 2010: Human Capital

Found at Best Business Books 2010: Human Capital.

Rob Goffee and Gareth Jones
Clever: Leading Your Smartest, Most Creative People
(Harvard Business Press, 2009)

Boris Groysberg
Chasing Stars: The Myth of Talent and the Portability of Performance(Princeton University Press, 2010)

Jody Heymann with Magda Barrera
Profit at the Bottom of the Ladder: Creating Value by Investing in Your Workforce
(Harvard Business Press, 2010)

To be continued at http://www.strategy-business.com/article/10409e?rssid=all_updates&gko=0eb52&utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+StrategyBusiness-AllUpdates+(strategy%2Bbusiness+-+All+Updates)

Photocredit: http://cyclechic.blog.hu/

Enhanced by Zemanta

Customer journey mapping & job mapping

For some reasons I had to think about my first encounters with IM in the early eighties. I see some similarities but more important: will the current encounters soon result in the same big bang changes that happened in the last two decades of the last century.  I think so, work hard on it and have the same excitement and fun.

Found at Customer journey mapping vs. job mapping.

Customer journey maps are considered as a central tool in service design : Diagrams that illustrate the steps customers go through in engaging with a company or public service, whether it be a product, an online experience, retail experience, or a service, or any combination.

Customer’s typically follow a similar mental and formal process when engaging with a company. A typical framework is:

Awareness -> Research -> Engaging -> Buying -> Delivery -> Use -> Support -> Sharing

To be continued at http://www.servicedesign.lu/2010/11/22/customer-journey-mapping-vs-job-mapping/

Photocredit: Paool on deviantART

wool legwarmers > spandex (via Paool on deviantART)

Enhanced by Zemanta
Follow

Get every new post delivered to your Inbox.

Join 52 other followers