Monthly Archives: June 2011

Edward Boches’ What ad agencies could learn from IDEO

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<p>Found at <a href=IDEO lessons for ad agencies | Creativity_Unbound.

I had the privilege of spending this afternoon at IDEO’s Cambridge office, just up the street from MIT.  A few of my Mullen colleagues and I got the full  IDEO treatment – an overview of their beliefs, a tour of the offices (team rooms, 3-D printers, proto-type lab) and attendance at afternoon tea, where a new designer shared his silk screen portfolio and a few amusing stories behind his posters while we all indulged in strawberry shortcakes.

We’re living in a time when the diminishing impact of traditional a



Read more: http://edwardboches.com/what-ad-agencies-could-learn-from-ideo#ixzz1QI3UPlJq

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The Education Bubble, Tenure Envy, and Tuition – HBR IdeaCast – Harvard Business Review

Ole Super Bicycle UserFound at The Education Bubble, Tenure Envy, and Tuition – HBR IdeaCast – Harvard Business Review.

Featured Guest: Justin Fox, editorial director of the HBR Group and author of the article Disrupting Higher Ed.

Listen  The Education Bubble, Tenure Envy, and Tuition – HBR IdeaCast – Harvard Business Review.

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CRM Daily | Nimble Offers Social Relationship Manager for Teams

Fall 2010 I was introduced to the concept of Nimble by its owner.  Being involved as a beta-user I noticed the strength of the concept and the challenges for a state of the art implementation. Awesome to see that Nimble’s team has made that much progress.

Found at CRM Daily | Nimble Offers Social Relationship Manager for Teams.

Entire departments and groups can collaborate to grow a business with new team version of Nimble’s Social Relationship Manager. Nimble CEO Jon Ferrara said companies cannot “behave like a castle” and instead need to create “customer-driven relationships.” In Nimble’s social-business model, everyone can contribute to building relationships

Read all at CRM Daily | Nimble Offers Social Relationship Manager for Teams.

Photocredit: : thenameslaney

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Recommended: Employees first ! Supporting those who really create value

Recommended: Employees first ! Supporting those who really create value. http://ow.ly/1dpuOq

 

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Enterprise 2.0 Is Growing Up – Venture Capital Dispatch – WSJ

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Found at Enterprise 2.0 Is Growing Up – Venture Capital Dispatch – WSJ.

Social networking tools keep flowing into large companies, but the road map for implementation is still on the drawing board.

Read all at Enterprise 2.0 Is Growing Up – Venture Capital Dispatch – WSJ.

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Andrew Karpie » Services Reinvented: Interview with Henry Chesbrough and reading tip Cusumano’s Staying power

Found at Andrew Karpie » Services Reinvented: Interview with Henry Chesbrough.

Over the past decade, there has been an intensification of interest on what “service” really is and what it means for modern industries and business.  Michael Cusumano has nicely summarized strands of this thinking in his studies, most recently in the chapter “Services, Not Just Products (or Platforms) of the book Staying Power (2010). 

Read all at Andrew Karpie » Services Reinvented: Interview with Henry Chesbrough

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Social Service in the Contact Center – is this a good thing? | ServicePlease!

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What is social service? Is it working with social media? Is it accepting the foundations of social crm? Or is it creating thick value for u and your customer. And how does a contact center support. Brilliant question? What do you think??

Found at Social Service in the Contact Center – is this a good thing? | ServicePlease!.

There is much talk about corporations getting onto the social bandwagon. Marketing often or usually leads the quest with customer services in tow. While the possibilities of engaging customers, potential customer in the social web and spreading your marketing story may seem like a good idea and may even work, can a “social service” actually be delivered on current platforms by the current contact centers?

Can social service actually be delivered on the current platforms?

Read all at Social Service in the Contact Center – is this a good thing? | ServicePlease!.

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