Monthly Archives: July 2011

Bruce Mau’s Incomplete Manifesto for Growth

Found at Incomplete Manifesto for Growth.

  1. Allow events to change you.
    You have to be willing to grow. Growth is different from something that happens to you. You produce it. You live it. The prerequisites for growth: the openness to experience events and the willingness to be changed by them.

Read altt at Incomplete Manifesto for Growth.

Read all at
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Dan Zarella’s Social Media Marketing Handbook

Sao Paolo Daniel Guth_1

 

 

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Not what we thought? What’s your platform for value co-creation?

I answered the encounter with the other. But the author aligns the perspective in a much broader context. Nice thought to reflect on and act accordingly. Do u use this post for any value creation.

Found at Not what we thought? What’s your platform for value co-creation?.

A couple of years back I wrote a speculative blog post at CustomerThink entitled ‘How Customer Co-Creation is the Future of Business’. In many ways my prediction was right, Customer Co-Creation IS the future of business, but not exactly in the way I had imagined.

Read all at Not what we thought? What’s your platform for value co-creation?

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Edelman’s deck Is SCO the new SEO?

delightfulcycles: valentina (by carlitosmlc)

In this blurred world the acronym is probably SCEO. But an intriguing thought. At least a trend one should bear in mind creating your business plans 2012. And yes, seo marketeers and sco marketeers, two different worlds yet..

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Recommended: Verint Buys Vovici;

cruiserized:</p>
<p>Workman Dutchie<br />
(Bikes For The Rest Of Us)” /></p>
<p>Recommended: #<a class=CRM #C Verint Buys Vovici; Let The Games Begin http://ow.ly/1dTUST

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Freeing up the sales force for selling – McKinsey Quarterly – Marketing – Sales & Distribution

Il pericolo è il mio mestiere

Let say it is coincidence. Working on a paper about strategic selling and structuring of activities and finding this post. Some guys do have all the luck. Hope u can use it ot

Found at Freeing up the sales force for selling – McKinsey Quarterly – Marketing – Sales & Distribution.

 

Most sales reps spend less than half of their time actually selling. Here’s how companies can reshape sales operations to allow them to focus on their real job

 

Read all at 

Freeing up the sales force for selling – McKinsey Quarterly – Marketing – Sales & Distribution.

 

 

 

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Tim Brown’s “We’re Spent” » Design Thinking IDEO

Found at “We’re Spent” » Design Thinking.

Some of you may remember me writing about ideas around the participation economy back in Spring 2009. One of those articles was entitled “The Post Consumption Economy” . There hasn’t been a whole lot of debate in the mainstream media about whether we have been solving the wrong problem by trying to revive the consumer economy but David Leonhardt argues in his New York Times article ” We’re Spent” that we may have no choice but to look for a different answer

Read all at We’re Spent” » Design Thinking.

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