CEOs Must Model the Behavior for Creating Societal Value – Roger Martin – Harvard Business Review

Found at CEOs Must Model the Behavior for Creating Societal Value – Roger Martin – Harvard Business Review.

CEOs can use both signals and systems as powerful levers in tilting the focus of their company toward long-term societal value creation — which will take care of their shareholders perfectly well.

Read all at CEOs Must Model the Behavior for Creating Societal Value – Roger Martin – Harvard Business Review.

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