Service Design Thinking by Marc Stickdorn & Jakob Schneider
Presentation (Jakob Schneider & Marc Stickdorn use to frame why we need service design thinking and to explain the basics, process, methods and tools.
My point of view: nice primer for a brief introduction. But note, practice creates perfection, not merely reading.

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Posted on 2012/10/07, in Recovery and the way out of the crisis, recession and depression and tagged Business, Business Services, Carmen Moreno, Design thinking, Jakob Schneider, Marc Stickdorn, MCI Management Center Innsbruck, Recovery and the way out of the crisis, recession and depression, Service design, Tourism, Vision, visionaries, vision things, trends. Bookmark the permalink. Comments Off.












