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Speed Up Your Sales With Social Selling
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Photocredit: Instant Flowers: Christmas in London
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McKinsey Chief Marketing & Sales Officer Forum ‘ deck: On-demand marketing engagement
See on Scoop.it – Designing design thinking driven operations
Customers are demanding more from their brands. They want it now, they want it on their own terms, they want it to be relevant to them, and they want it to be easy”
Some fine building blocks.
See on www.slideshare.net
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The Four Types of Digital Marketer
Found at The Four Types of Digital Marketer.
Your company’s customer-centricity profile reveals the capabilities you need to succeed in digital media, as well as whether you are a leader, scholar, pioneer, or novice in this critical marketing field.
Read all at The Four Types of Digital Marketer
My point of view: i always like these kind of classifications. If interestered for your company click here
Photocredit: ni4ll:
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7 Charts on How Smartphones are Affecting Customer Service | Fonolo
Found at 7 Charts on How Smartphones are Affecting Customer Service | Fonolo.
With the end of the year approaching, the predictions are rolling out! Last week, we were treated to two massive slide decks from respected analysts, Mary Meeker and Henry Blodget. Meeker of Kleiner Perkins released the Internet Trends Year End Update report and Blodget of Business Insider released The Future of Digital. With 250 slides combined, these decks covered every angle of the digital and internet economy, but one area that stood out from both was the momentum of the smartphone revolution.
This past year we also saw powerful studies on the direction of the call center (e.g. theAmerican Express Customer Service study which I wrote about here). When you combine that data with the data from Meeker and Blodget, the picture is clearer than ever: The smartphone is the biggest thing to happen to the call center since the dial tone.
Read all at 7 Charts on How Smartphones are Affecting Customer Service | Fonolo.
My point of view: affecting and altering customer service and business models.
Photocredit: 500px / Photo “the mystery of fingerprints” by Photocillin Photography
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4 out 5 analysts recommend a marketing technology office | CustomerThink
Found at 4 out 5 analysts recommend a marketing technology office | CustomerThink.
Admittedly, the statistical validity of that headline is suspect. As a child of the 80′s, back when people actually watched commercials on our sole screen in the living room, such tag lines were embedded in my psyche and occasionally pop out. (I always wondered why the fifth dentist from those Trident commercials was such a killjoy.) But I digress…
Read all at 4 out 5 analysts recommend a marketing technology office | CustomerThink
My point of view: do not limit it to marketing. Focus on customer touch point.
Photocredit: caitlyn-gallagher
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Design Management 15. Managing Social Innovation by HumanCentered
Another excellent deck in Design Management y Michael Eckersley, PhD
Photocredit: (via hirox176)
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Vala Afshar’s The Future of Customer Support is Social, Mobile, Video and Insourced – Huffington Post (blog)
See on Scoop.it – Designing design thinking driven operation
The Future of Customer Support is Social, Mobile, Video and InsourcedHuffington Post (blog)In the book, The Pursuit of Social Business Excellence, which I co-authored with my colleague Brad Martin, we talk about the impact of the social revolution…
See on www.huffingtonpost.com
My point of view: true. Some restrictions with insouced.
Photocredit: Words and ribbon by ~konsi66 on deviantART
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