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How Marketing Will Change In 2013: The Strategic Forecast
See on Scoop.it – Designing design thinking driven operations
As stated before: social media will be media
See on www.fastcocreate.com
Photocredit: okeev
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Joris Merks’ Schizofrene online- en offline Marketing (dutch only)
See on Scoop.it – Designing design thinking driven operations
In gesprekken met CEO’s, marketeers, onderzoekers, managers voor e-commerce en mediamanagers komt de volgende vraag met stip het vaakst op tafel: ‘Hoe integreer ik online- en offline-kanalen, zodat ze elkaar versterken?
See on www.goodreads.com
Mijn mening? Ik gaf * van *****
Photocredit: andyxua
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Seasonal greetings and this year top posts
Baskin Dim Bulb branding advertising social media business strategy:The Digital Shakedown
Recommended exhibition: The Subversion of Images Surrealism, Photography, and Film @Winterthur
Capgemini’s 10 Game-changing technology shifts for 2012
Rethinking the Marketing Funnel in a World of Social Media | David Rogers Blog
Forrester about The Extended CRM Application Ecosystem: Value, Risk and the Future of Social CRM
Fred Zimny recommends this toolkit for Preparing Your Own Blue Ocean-Performance Dashboard
10 Ways to Attract Employees to Your Intranet
Top 10 CEOs Who Never Went to College Infographic The Rise of Walking and Biking
Some insights, some driven by data:
- About 150 readers are subscribed to the posts on this blog. I really appreciate being connected with you. Myapologies for any inconvenciences in 2012 (mainly due to expirementing with content sharing). Again, really appreciated and being aware of the fact that there is an audience enables me to maintain highly professional standards. Thank you.
- Blogging and content curation are still effective to maintain professional standards.
- Looking at these tops posts, it is quality content that matters.
- These are the most used tags for serve4impact.
- Because i like to share again and again Business Business Services Change Consulting CRM and Web 2.0 Customer Customer experienceCustomer Management Customer relationship management Customer service Customer Service Management Design Education Enterprise 2.0 Facebook Front Office and Customer Service Front Office and Customer Service Operations, Knowledge management, Performance management Google http://www.scoop.it/u/fred-zimny Information Technology Innovation Knowledge management Leadership Links, Misc. & Tweets Making sense of leadership Management Marketing Marketing and Advertising Personal Productivity Recovery and the way out of the crisis, recession and depression Social CRM and social business Social Enterprise Social media Social networkTechnology Transition Trends Twitter United States Vision Vision, visionaries, vision things, trends Ways of Seeing
- Search drives the visits And then in low four digits or even digits traffic come frome
Search Engines Google Reader
StumbleUpon
scoop.it Twitter
google.nl
Netvibes
Facebook
linkedin.com
paper.li
Taken into account these data, 2013 will be a year in which social sharing will be more dominant. By the way, what social sharing tool do you miss? - My audience is true global (my stats show 5 countries with no readers). I miss China and 2013 will be the year to see how to reach a Chinese audience.
- These are my top contries
United States
United Kingdom
Netherlands
India
Canada
Ukraine
Australia
Germany
France
Philippines
Photocredit: eine-tasse-kaffee-by-moneboh
Some slighly related articles
Speed Up Your Sales With Social Selling
See on Scoop.it – Designing design thinking driven operations
See on community.paper.li
Photocredit: Instant Flowers: Christmas in London
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4 out 5 analysts recommend a marketing technology office | CustomerThink
Found at 4 out 5 analysts recommend a marketing technology office | CustomerThink.
Admittedly, the statistical validity of that headline is suspect. As a child of the 80′s, back when people actually watched commercials on our sole screen in the living room, such tag lines were embedded in my psyche and occasionally pop out. (I always wondered why the fifth dentist from those Trident commercials was such a killjoy.) But I digress…
Read all at 4 out 5 analysts recommend a marketing technology office | CustomerThink
My point of view: do not limit it to marketing. Focus on customer touch point.
Photocredit: caitlyn-gallagher
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Google+ Debate: Is Customer Service the New Marketing? – Software Advice (blog)
See on Scoop.it – Designing design thinking driven operations
Software Advice recently moderated a live online debate called, “Is Customer Service the New Marketing?
Software Advice recently moderated a live online debate called, “Is Customer Service the New Marketing?” Ther Google+ Hangout featured a star panel of professional speakers, authors and thought leaders. They discussed how the roles of marketing and customer service have evolved, and strategies for accommodating these changes.
Click on the video to watch the entire recorded debate.
The panel answered four scripted questions before the discussion was opened up to the 43 attendees. These included:
See on blog.softwareadvice.com
My point of view: walk the talk
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BCG paper: the value of our digital identity
Digital identity—the sum of all digitally available information about an individual—offers enormous potential value. Applications leveraging personal data can boost efficiency, focus research and marketing, and spur the creation of personalized products and services. But to unlock its full value, organizations must embrace responsibility, transparency, and user control.
My point of view: check this paper and Doc Searl’s The Intention Economy
Photocredit: cocokashi-co
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