Blog Archives
Social Media ROI – You’re looking in the wrong place
A new study reveals that the real ROI for social media is applying it to communication, collaboration, and market research across large companies.
Read all at www.businessesgrow.com
Photocredit: New York fashionweek: day 2 | The Blonde Salad
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Made by Many’s Let us kill landfill marketing
Photocredit: december morning by Kai Ziehl
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Tricia Wang, Design Research: A Methodology for Creating User Identified Services
Via Scoop.it – Designing designed customer service
Design Research: A Methodology for Creating User Identified Services For a long time, I’ve wanted to understand how ethnographically driven research is different from market research. While I…
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Photocredit: coffeetable
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- Beginner’s guide to design research (mindspace.wordpress.com)
Zeeland’s everything changes
To a certain extent I would say. Expectations rise and fall and thus emotions. But in the real world the seasons change. And adapting to seasons is what one has to do..
Photocredit: akirasek
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- Personas and Female Mindstyles | Creative Companion Christof Zürn – the blog (serve4impact.com)
Personas and Female Mindstyles | Creative Companion Christof Zürn – the blog
This year I did one of my biggest projects on how to compile and communicate user insights from consumer research together with quantitative research on women.
Read all at Personas and Female Mindstyles | Creative Companion Christof Zürn – the blog.
Photocredit: roadkillmelone
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Highly recommending Yiibu’s deck Letting go on design in a time of disruption
Photocredit: 500px: Popular photos – snowflakes by Kai Ziehl
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- Food for thought from Yiibu (technokitten.blogspot.com)
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Four Ways To Spot Markets Ripe For Disruption | Co. Design
People often say, “Apple doesn’t do consumer research.” This usually precedes an argument against the need for market research of any kind. But the designers at Apple do conduct research–it’s just not the traditional kind found in consumer-behavior textbooks. It’s informal, impromptu, and driven by acute observations of the context in which their products are used.
Read all (and order the book at) Four Ways To Spot Markets Ripe For Disruption | Co. Design.
Photocredit: http://pedalfar.tumblr.com
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- Disrupting the University Tech Transfer Space (techentrepreneurship.com)
- Disruptive (minimalmac.com)
