Serve4Impact

Toolkit for Preparing Your Own Blue Ocean-Performance Dashboard

Designing for Growth: A Design Thinking Toolkit for Managers (Columbia Business School Publishing) eBook: Jeanne Liedtka, Tim Ogilvie: Amazon.co.uk: Kindle Store (serve4impact.com)

Posted in Because i like to share again and again, Recovery and the way out of the crisis, recession and depression, Vision, visionaries, vision things, trends

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Tags: Balanced Scorecard, Blue Ocean, Columbia Business School, Social media, Things I have learned in my life so far, Tim Ogilvie

Slides from Chris Anderson on his talk about crowd accelerated innovation, involving crowdsourcing and social media.

Jun 3

Posted by fredzimny

Slides from Chris Anderson on his talk about crowd accelerated innovation, involving crowdsourcing and social media.

See on www.slideshare.net

Crowdsourcing and Co-Creation are Complementary (innovationexcellence.com)
Should businesses use collective intelligence and the wisdom of the crowds? (chieftech.com.au)
Beyond crowdsourcing (sethgodin.typepad.com)
Crowdsourcing: Measuring the Impact of the Crowd in Funding and Doing (bethkanter.org)
Social business in Germany – ZDNet (blog) (zdnet.com)

Posted in Because i like to share again and again, Recovery and the way out of the crisis, recession and depression, Vision, visionaries, vision things, trends

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Tags: Business, Chris Anderson, Crowdsourcing, Internet Marketing, Marketing and Advertising, Programming, Social media, Twitter

How are companies complying with the new cookie law? – Smart Insights Digital Marketing Advice

Jun 3

Posted by fredzimny

Our evaluation, recommendations and examples for UK companies With the new UK “cookie law” now in force, many UK companies will be wondering what they. Marketing topic(s):Digital marketing laws. Advice by Dave Chaffey.

See on www.smartinsights.com

ICO’s Cookie Law Advice May Make Life Easier For Websites (techweekeurope.co.uk)
Giving you a choice about cookies (nevillehobson.com)
EU e-Privacy Directive Takes Effect May 26 – Will Your Cookies Crumble? (business2community.com)
UK ‘cookie law’ takes effect: What you need to know (zdnet.com)
Cookies law changed at 11th hour to introduce ‘implied consent’ (guardian.co.uk)
Why Your Site is Now Illegal in Europe (sitepoint.com)
How the cookie crumbles – the EU’s new ePrivacy Directive (sage.co.uk)
The European Union ePrivacy Directive & How It Affects Marketers (business2community.com)
The EU Cookie Riddle and How to Solve it before it Crumbles (business2community.com)

Posted in Because i like to share again and again, Recovery and the way out of the crisis, recession and depression, Vision, visionaries, vision things, trends

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Tags: bbc, Business, Directive (European Union), European Union, European Union law, HTTP cookie, Implied consent, Information Commissioners Office, Tatiana Sushchenia

KPCB’s Mary Meeker & Liang Wu Internet trends 2012

Jun 3

Posted by fredzimny

from-mydreams: 
thoughts, plans and dreams in my moleskine (by Sonya Khegay) 
” />KPCB’s <a class= Mary Meeker & Liang Wu: 1) review Internet stats and notes that Internet growth remains robust and rapid mobile adoption is still in early stages; 2) run through a number of examples of business models that are being re-imagined and re-invented thanks to mobile and social; 3) highlight mixed economic trends and 4) observe that while there’s a lot to excited about in technology, there are things to be worried about regarding America’s financial situation.

Mary Meeker Re-Imagines Nearly Everything (readwriteweb.com)
Kleiner Perkins, Mary Meeker Shares The Latest Internet And Mobile Trends [Datasheet] (thetechnologycafe.com)
Kleiner Perkins, Mary Meeker Shares The Latest Internet And Mobile Trends [Datasheet] (thetechnologycafe.com)
Mary Meeker presents latest Internet Trends at D10 (slashgear.com)
Fact Checking: Has Mobile Traffic Really Surpassed Desktop in India? (readwriteweb.com)

Posted in Recovery and the way out of the crisis, recession and depression, Vision, visionaries, vision things, trends

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Tags: Business model, History of the Internet, Kleiner Perkins Caufield & Byers, Mary Meeker, Mobile advertising, Mobile phone, Mobile Web, United States

Social media and Internet marketing’s influence on decision making process of German nature tourists

Jun 3

Posted by fredzimny

The commissioner of the thesis was Finnish Rokua Geopark Co. which belongs to worldwide Geopark network. The corporation works in Rokua national park area in the field of nature tourism and provides a large range of wellness and welfare services as well as nature activities. The purpose of this research was to map out how well German cross-country skiers and hikers can be reached through Internet marketing and social media. Moreover, consumer buying process and motivational factors on traveling after a hobby were discovered. The theoretical foundation presented the background for the afore-mentioned subjects and formed a basis to empirical research which consisted of email interviews that were done in accordance to qualitative research methods.

See on publications.theseus.fi

Consumer Behaviour on the web – Mood and social presence on consumer purchase behaviour in C2C E-commerce in Chinese culture (scoop.it)
Social business in Germany – ZDNet (blog) (zdnet.com)
The Latest Internet Marketing Techniques & SEO Tips Using Google Analytics’ Real-Time (business2community.com)

Posted in Because i like to share again and again, Recovery and the way out of the crisis, recession and depression, Vision, visionaries, vision things, trends

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Tags: Business, Finnish Rokua Geopark Co, Geopark, Internet Marketing, LinkedIn, Marketing, Rokua, Social media

The Social Retailer: what ‘social’ means for the future of commerce by Tara Hunt

Jun 3

Posted by fredzimny

From the author

Most retailers are having a tough enough time keeping their inventory fresh and up to date, let alone trying to figure out how to leverage the newest, latest, greatest social platform for reaching potential customers. The good news is that leveraging the social web isn’t about hopping on the newest, latest, greatest social platform. It’s about thinking about your business – internally and externally – as a social organization. And what does that mean? Tara Hunt, one of the pioneers of the social web will talk about how to become a social organization without having to keep up with Twitter and how harnessing the innate socialness of the web can help you connect with your customers and build your business.

Posted in CRM, Enterprise 2.0, Social Media, Web 2.0 and Information Technology,, Front Office and Customer Service Operations, Knowledge management, Performance management, Recovery and the way out of the crisis, recession and depression

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Tags: App Store, Dion Hinchcliffe, Facebook, Instagram, Mixed Media Labs, Nadezda Zelenova, picplz, retail, Social media, Tara Hunt, Twitter

Digital-By-Design – The Web Development App Process #Infographic

Jun 3

Posted by fredzimny

The web app development process can be an intimidating thing to take on. There is so much to do from wireframes to coding to design, so it is no surprise it is such a daunting task.